CSR programmes that lack substance are worse than no programme at all — they invite scrutiny and erode trust. This two-day course builds the skills to design CSR strategies with genuine organisational value, implement employee and community engagement programmes, and communicate your commitments credibly to stakeholders who are increasingly sceptical of corporate claims.
Principles and strategy of corporate social responsibility, building CSR into organisational culture, employee and community engagement, credible CSR communication.
Every session runs in a small, boardroom-format group — typically six to eight senior professionals. Your trainer tailors content to the specific industries, organisations and challenges each participant brings, so you work on real situations, not generic examples. The learning combines evidence-based best practice briefings with structured discussions, practical workshops and peer learning. This is training with a coaching and consulting flavour — focused on building skills and producing outputs you can apply in your work immediately.
- Articulate sound approaches to social responsibility grounded in organisational context
- Quantify the practical and reputational benefits of CSR for your organisation
- Design and implement a CSR strategy aligned with business objectives
- Plan effective community and employee engagement programmes
- Communicate CSR commitments credibly to external stakeholders
- Assess the PR risks and opportunities attached to CSR activity
- Leverage CSR results through effective communication without greenwashing
- Build CSR into organisational culture beyond one-off initiatives
- Corporate responsibility, corporate citizenship and corporate community involvement
- Social trends and corporate strategy
- International standards and recommendations
- Integrating social responsibility into corporate culture
- The business case for CSR
- 'Triple bottom line' thinking: financial, environmental and social responsibility
- Building a CSR strategy
- CSR reporting and global rankings
- How to create an appropriate and effective CSR programme for your organisation
- Tried and tested platforms and approaches to CSR programme design
- Structures, systems, roles and responsibilities
- Cross-sector collaboration: choosing the right cause
- Developing cross-sector partnering programmes
- Leveraging community involvement: maximising both social and business benefits
- Advanced involvement: contributing corporate core competences
- Employee volunteering as a strategic HR tool
- Involving employees: tools for motivating and activating
Managers, HR professionals and communicators responsible for developing or communicating CSR programmes within their organisation. Also relevant for sustainability professionals who need to connect CSR activity with corporate communication strategy.
The following are some of the ISOC trainers who regularly lead this course, depending whether you join us in London, Dubai or live online.
The two days build progressively, with each module combining briefing, discussion and practical exercises. The small-group format ensures every participant gets individual attention.
Nothing specific is required. If you have a current project or challenge relevant to the course topic, bring it along — the practical exercises can incorporate real-world contexts.
CSR and ESG overlap but serve different functions. CSR focuses on voluntary social responsibility programmes and their communication. ISOC’s ESG Strategy and Communication course covers the broader environmental, social and governance framework including reporting standards and investor communication.
Yes. The course covers programme design from first principles as well as how to strengthen and communicate existing programmes. Participants at all stages of CSR maturity find it valuable.